For awhile, people have been wondering whether there's a way
to make money off of RSS feeds.
Washingtonpost.com today announced that it will introduce advertising
in its RSS (Real Simple syndication) feeds, making it the first major
news site to offer ad units in its syndication streams.
Jeremy Pepper is spot on with his comment:
This is great that the first large media site is going to push ads via RSS. And, this is terrible, because the first large media site is going to push ads via RSS.
Well - I suppose that's the first shoe dropping - now let's see if RSS becomes as ad-riddled a channel as e-mail or if it can stay relatively useful as companies begin to cash in.
Technorati tags: RSS